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Strategy Buys $1 Billion in Bitcoin, Holdings Near 800,000 BTC


Michael Saylor’s company, Strategy, has purchased 13,927 Bitcoin for approximately $1 billion, bringing its total holdings close to the 800,000 BTC milestone.


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According to a filing with the U.S. Securities and Exchange Commission, the acquisition took place between April 6 and April 12 at an average price of $71,902 per Bitcoin. The purchase price remains below the firm’s overall average acquisition cost of $75,577 per coin.

With this latest addition, Strategy now holds 780,897 BTC, acquired at a total cost of $59.02 billion. The company needs just over 19,000 BTC more to reach the 800,000 mark, having already accumulated more than 107,000 BTC so far in 2026.

Purchases Funded Through Share Sales

The company funded the $1 billion purchase through the sale of its perpetual preferred equity, known as STRC. Around 10 million STRC shares were sold last week, generating close to $1 billion in proceeds.

This marks one of the largest weekly issuances for STRC, reflecting increased investor participation after the company revised its equity sales strategy earlier this year.


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Market Impact and Outlook

Strategy’s continued aggressive accumulation comes despite reporting $14.46 billion in unrealized losses on its digital asset holdings in the first quarter of 2026.

Meanwhile, institutional demand for Bitcoin remains strong. Spot Bitcoin exchange-traded funds (ETFs) recorded inflows of $786 million last week, supporting a broader crypto market rally.

Bitcoin briefly surged above $73,000 following geopolitical developments, including a temporary ceasefire involving the United States and Iran, before pulling back toward $71,000 amid renewed uncertainty.

Analysts say Strategy’s sustained buying activity continues to act as a key signal of institutional confidence, although market volatility is expected to persist in the near term.


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