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BTS stand to make $1b as they announce mammoth comeback tour


SEOUL   –   K-pop idols BTS have announced a globe-spanning, 79-date world tour, marking their return to the stage after a four-year hiatus. With dates in London, Tokyo, Munich, Sydney and Los Angeles, it’s likely to be one of the biggest tours of the year, especially as the band haven’t played outside of the US and South Korea since 2018. Their previous world tour set records for a K-pop act – earning about $246 million (£182 million) at the global box office. Along the way, BTS became the first Korean act to headline Wembley Stadium. The new tour will kick off with three nights in South Korea’s Goyang Stadium on 9 April, 2026, before setting off across Asia, Europe and America. The show will see the band performing on a 360-degree, in-the-round stage, allowing for more seats to be made available at every venue. It will hit London for two nights at Tottenham Hotspur Stadium on 6 and 7 July, 2026. The European leg also includes dates in Paris, Madrid, Brussels and Munich. A message on the band’s website said further dates would be announced in Japan, the Middle East “and more” for 2027. (See the bottom of this page for a full list of the dates so far.)  Tickets will be available to fans from 22 January, and the general public two days later. According to Billboard, the group and their record label BigHit / Hybe stand to make more than $1 billion (£740 million) from their reunion – derived from concerts, merchandise, licensing, album sales and streaming revenue. During the band’s hiatus in 2024, Hybe’s operating profit dropped by almost 37.5%, which the company attributed partially to “BTS’ temporary break”. 

Formed in the early 2010s, BTS were at the forefront of popularising K-pop with mainstream audiences in the west, thanks to their energetic blend of slick dance pop and hip-hop, and surprisingly introspective lyrics.

Excitement has been mounting for their comeback ever since rapper and songwriter Suga completed his 18-month mandatory military service last June.

He was the last of the septet to return to civilian life, following his bandmates Jin, J-Hope, V, RM, Jung Kook and Jimin.

When the band announced plans for a comeback in a live broadcast on the fan platform Weverse last July, more than seven million people tuned in to watch.

Figures like that indicate there will be a scramble for concert tickets similar to the sale for Taylor Swift’s Eras Tour in 2022, and Oasis’s reunion tour in 2024.

For many BTS fans, it will be their first chance to see the band perform live in seven years. In that time, the group scored their first US number one single with Dynamite, a fleet-footed pop song that also became their first top 10 hit in the UK. They followed it up with the throwback disco-funk of Butter, inspired by Michael Jackson; and a smash collaboration with Coldplay, My Universe. However, a world tour planned for 2020 had to be cancelled due to the Covid-19 pandemic. After restrictions on live music lifted, they only managed a handful of dates before starting military service. Their streaming numbers have declined during the hiatus – but various solo projects have kept hardcore fans invested. When the band cleared its social media profiles and revealed the release date for their new album on New Year’s Day, Weverse was so overwhelmed by fans logging on for information that the platform crashed.





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