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​Jeremy Allen White and Pusha T take a train journey in Vuitton’s new campaign


Published



January 6, 2026

House ambassadors, musician Pusha T and actor Jeremy Allen White, take a nostalgic train ride in Louis Vuitton’s Spring/Summer 2026 menswear campaign, designed by men’s creative director Pharrell Williams and inspired by themes of travel and liberation.

Pusha T in Vuitton's take on travel attire
Pusha T in Vuitton’s take on travel attire – Drew Vickers for Louis Vuitton

 
‘The Art of Travel’ by Louis Vuitton sees photographer Drew Vickers capture Pusha T and Jeremy Allen White in relaxed suits, flamboyant layers, and bold accessories as they appear to travel for the joy of the journey itself. Mixing liminal moments with scenic views, the campaign video sets Williams’ reimagining of a dandy’s wardrobe against a dynamic and cinematic backdrop; these eclectic and craft-driven separates are made for everyday life.

Across the campaign’s rugged landscapes, Vuitton’s travel friendly bags like its Speedy P9 and larger trunks, ‘keepalls,’ and totes either add flashes of colour or more subtle texture, bringing in influences from Williams’ world travels, from Mumbai to Paris. The campaign debuted across print and digital media on January 6, with the men’s collection available in stores around the globe from January 1, Louis Vuitton announced in a press release.

Jeremy Allen White rides the Vuitton express
Jeremy Allen White rides the Vuitton express – Drew Vickers for Louis Vuitton

 
Jeremy Allen White, known for his roles in television series such as ‘The Bear’ and films including ‘Springsteen: Deliver Me from Nowhere,’ was appointed as a Louis Vuitton ambassador in June 2025. American rapper, lyricist, and hip-hop entrepreneur Pusha T solidified his long-time creative partnership with Williams when he took up the role of house ambassador for Vuitton in July 2024.

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